brooklyn

health center

Getting an innovative project the attention it deserves.

 

Medicine in minutes

After creating the winning proposal for the Brooklyn Health Center project, Francis Cauffman began the design process for this innovative building. The goal was to create a clinic that provided members of the hotel workers union with all their needed healthcare services in one place. All visits would take less than an hour and have no wait time. Major milestones in the project’s life required a variety of different marketing pieces.

 

Groundbreaking

Brooklyn Health Center is constructed on a base that contains a series of folds. To emulate this key feature, information about the project was hidden beneath renderings of the building.

 

Opening

As a nod to the building’s concept of a jeweled red form inside a glass container, the card’s interior is bright red with a simple white cover.

 

Completion

To celebrate the hard work of everyone involved, a book was produced that encapsulated the entire design process with new, streamlined diagrams.

 

Awards

Additional diagrams were produced to help convey some of the project’s more innovative features.

 

Medicine in minutes

After creating the winning proposal for the Brooklyn Health Center project, Francis Cauffman began the design process for this innovative building. The goal was to create a clinic that provided members of the hotel workers union with all their needed healthcare services in one place. All visits would take less than an hour and have no wait time. Major milestones in the project’s life required a variety of different marketing pieces.

 

Groundbreaking

Brooklyn Health Center is constructed on a base that contains a series of folds. To emulate this key feature, information about the project was hidden beneath renderings of the building.

 

Opening

As a nod to the building’s concept of a jeweled red form inside a glass container, the card’s interior is bright red with a simple white cover.

 

Completion

To celebrate the hard work of everyone involved, a book was produced that encapsulated the entire design process with new, streamlined diagrams.

 

Awards

Additional diagrams were produced to help convey some of the project’s more innovative features.

 

Medicine in minutes

 

The Brooklyn Health Center is a clinic that provides members of the hotel workers union with all their needed healthcare services in one place. All visits take less than an hour and have no wait time. A project this innovative and complex required considerable development time. Major milestones in the project’s life required a variety of different marketing pieces.

 

Evoking Features

 

The groundbreaking brochure features an extensive series of folds that match the building’s base. As a nod to the building’s interior, the opening card’s interior is bright red. To celebrate  the project’s completion, a book was produced with new, streamlined diagrams. Many of these new diagrams were also used to great success in various award submissions.